At LeDuc Creative, Gratitude Is Our Jam Year Round

At LeDuc Creative, Gratitude Is Our Jam Year Round

“I feel a very unusual sensation - if it is not indigestion, I think it must be gratitude.”

                     -Benjamin Disraeli

Yep. It’s November. That means less daylight and more carbs. And with Thanksgiving around the corner, that means, well, even more carbs. But November has also become the traditional time for “giving thanks.”

Be that as it may, we’re grateful every day of the year for our clients. So then why are we mentioning it now? Well, we’re not completely immune to the cliché.

But November is also the time our clients consider their marketing plan for 2017. Over the decades we’ve acquired a lot of great clients and are thankful when they make the decision to stay with us year after year. And since we’ve been at this for over 35 years that means some of our clients have been with us a long long time. Like, the lifetime of a cockatiel.

We’re not new to this.

Our creative and administrative endeavors run the gamut from traditional print, billboard and broadcast platforms, through the most current digital and social media marketing. And we have clients in a wide range of industries.

One of our longest standing clients is Feed Lease Corporation, who’ve been a part of us since the beginning. The experts at Feed Lease have been designing and building premium quality, high performance automated press feeding systems and equipment since 1969.

In the early days, most of our work with Feed Lease was in the form of product catalogs and flyers, as this was the advertising du jour for manufacturing businesses at that time. But times they were a changin’. The climate of advertising was beginning to shift. As their company grew, their marketing needs began to change. So we developed print ads that would work in conjunction with the newly-formed internet. The result was potential customers both calling and opting for the email contact list and a subsequent spike in web traffic. In the mean time, they developed more of a presence as keynote speakers for PrecisionMetalforming Association events.

As the years passed, we knew that if Feed Lease was going to continue with its success, they needed more than just a presence on their website and at their industry events. We needed to boost their presence in the newest platform - that of social media. So we did. By incorporating our expert design, knowledge of applicable social media platforms and utilizing our in-house Google AdWords writing expert and management team to contribute fresh and relevant content, we were able to significantly build and strengthen their brand, drive conversions and increase their presence.

All of that equals more business.

We remain grateful to Feed Lease and to all of our clients for recognizing us as the agile and forward thinking marketing and advertising agency that we are. And yeah. While we embrace traditional advertising and still use it where needed, we know that the innovation needed to drive a company’s success comes from staying current and keeping an eye on the future.

As you look ahead to your 2017 marketing plan, see how we can make your life easier and help your company grow. For us, 2017 means the addition of new services, new information and a new website  - all of which will contribute to a bright intellectual thought process. We’d love to include you on our list of clients for whom we’re grateful.

Happy a safe and happy Thanksgiving.